dana does design » Advertising http://danadoesdesign.com graphic design | fashion | culture Tue, 13 Dec 2011 02:29:51 +0000 en hourly 1 http://wordpress.org/?v=3.3 Get Action http://danadoesdesign.com/1011/ http://danadoesdesign.com/1011/#comments Wed, 19 May 2010 13:50:15 +0000 dana http://danadoesdesign.com/?p=1011

Attract attention, maintain interest, create desire and get action.

- E. St. Elmo Lewis


]]> http://danadoesdesign.com/1011/feed/ 0 It’s Photoshop, bitch. http://danadoesdesign.com/962/ http://danadoesdesign.com/962/#comments Thu, 15 Apr 2010 15:32:59 +0000 dana http://danadoesdesign.com/?p=962

Image via the mirror.co.uk

Apparently Britney Spears has demanded that her unaltered photos be used for a new Candies print ad campaign.

I am not sure I believe this, or if it’s just a publicity stunt. Either way I do really enjoy seeing how much is done when photos are edited for publication.

I think it’s funny that the one comment on the Mirror story is someone looking for hi-rez versions of the photos. Bruises or not, Britney’s still got it.

]]> http://danadoesdesign.com/962/feed/ 0 Can I get a quote? | David Ogilvy: on testing ideas http://danadoesdesign.com/can-i-get-a-quote-david-ogilvy/ http://danadoesdesign.com/can-i-get-a-quote-david-ogilvy/#comments Thu, 12 Nov 2009 16:21:05 +0000 dana http://danadoesdesign.com/?p=62

The most important word in the vocabulary of advertising is ‘test’. If you pretest your product with consumers, and pretest you advertising, you will do well in the marketplace.

–David Ogilvy

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